Segnali di un nuovo linguaggio <subTitle>Dietro Lo spot Franco Scepi Gira Campari</subTitle> </titleInfo> <name type="personal"> <namePart>Abruzzese Alberto</namePart> <role> <roleTerm authority="marcrelator" type="text">creator</roleTerm> </role> </name> <name type="personal"> <namePart/> <role> <roleTerm authority="marcrelator" type="text">creator</roleTerm> </role> </name> <typeOfResource>text</typeOfResource> <originInfo> <place> <placeTerm type="code" authority="marccountry">xx</placeTerm> </place> <place> <placeTerm type="text">MILANO</placeTerm> </place> <publisher>Mazzotta</publisher> <dateIssued>1986 [1° Ed.:1986 - Ed.Ling.Originale:1986]</dateIssued> <dateIssued encoding="marc">9999</dateIssued> <edition>1a ed.</edition> <issuance>monographic</issuance> </originInfo> <language> <languageTerm authority="iso639-2b" type="code">und</languageTerm> </language> <language> <languageTerm authority="iso639-2b" type="code">ITA</languageTerm> </language> <language> <languageTerm authority="iso639-2b" type="code">LIA</languageTerm> </language> <language> <languageTerm authority="iso639-2b" type="code">NO</languageTerm> </language> <physicalDescription> <form authority="marcform">print</form> <extent>"5 p. (prefazione: no ; testo: 5 [pagine: 9-13])"</extent> </physicalDescription> <note>Spot Televisivo Campari Soda testo Italiano Inglese</note> <subject> <topic>TECNICA DELLA PUBBLICITA'</topic> </subject> <subject> <topic/> </subject> <recordInfo> <recordContentSource authority="marcorg">IT-RoPAU</recordContentSource> <recordContentSource authority="marcorg"/> <recordCreationDate encoding="marc">130308</recordCreationDate> <recordIdentifier source="IT-RoPAU">60227</recordIdentifier> </recordInfo> </mods>